McAfee
McAfee is a global leader in cybersecurity, providing advanced solutions for individuals, small businesses, and enterprises to protect against online threats.
Details
Company
McAfee
Industry
Cybersecurity
Timeline
15 months
What i did
Created a unified Design System across all products, streamlined mobile app flows, and improved usability. Conducted user research, competitor analysis, and integrated insights into designs. Collaborated with teams to align design with business goals, enhancing user engagement and business performance.
My Role
Product Designer
Problem
The design of McAfee products, including solutions for corporations, small businesses, and individual users, was fragmented, giving the impression they were created by different companies. Each product had its own grids, navigation, styles, illustrations, and fonts. The lack of a unified style worsened the user experience and complicated development.
Problem
The design of McAfee products, including solutions for corporations, small businesses, and individual users, was fragmented, giving the impression they were created by different companies. Each product had its own grids, navigation, styles, illustrations, and fonts. The lack of a unified style worsened the user experience and complicated development.
Problem
The design of McAfee products, including solutions for corporations, small businesses, and individual users, was fragmented, giving the impression they were created by different companies. Each product had its own grids, navigation, styles, illustrations, and fonts. The lack of a unified style worsened the user experience and complicated development.
Solution
We conducted a detailed audit of all product interfaces to identify inconsistencies. A unified design system with 520+ components was created, simplifying key elements like navigation, grids, and fonts. Subscription flows, Wi-Fi scanning, and dashboard scenarios were redesigned and optimized through A/B testing. Additionally, a universal dark theme was implemented.
Solution
We conducted a detailed audit of all product interfaces to identify inconsistencies. A unified design system with 520+ components was created, simplifying key elements like navigation, grids, and fonts. Subscription flows, Wi-Fi scanning, and dashboard scenarios were redesigned and optimized through A/B testing. Additionally, a universal dark theme was implemented.
Solution
We conducted a detailed audit of all product interfaces to identify inconsistencies. A unified design system with 520+ components was created, simplifying key elements like navigation, grids, and fonts. Subscription flows, Wi-Fi scanning, and dashboard scenarios were redesigned and optimized through A/B testing. Additionally, a universal dark theme was implemented.
Design Process
The design process for McAfee involved thorough user research, defining key personas, and identifying pain points to guide the development of intuitive solutions. Using iterative prototyping and usability testing, we refined interfaces across multiple products, ensuring a unified design system that enhanced user experience and streamlined workflows.
Design Process
The design process for McAfee involved thorough user research, defining key personas, and identifying pain points to guide the development of intuitive solutions. Using iterative prototyping and usability testing, we refined interfaces across multiple products, ensuring a unified design system that enhanced user experience and streamlined workflows.
Design Process
The design process for McAfee involved thorough user research, defining key personas, and identifying pain points to guide the development of intuitive solutions. Using iterative prototyping and usability testing, we refined interfaces across multiple products, ensuring a unified design system that enhanced user experience and streamlined workflows.
Roadmap
As part of the project, a roadmap was developed that unified tasks for all teams—developers, designers, and marketers. It helped align efforts across different areas, ensuring a shared strategy and sequence of actions for the entire year. The roadmap included key stages of improving user experience, implementing new technologies, optimizing current features, and developing partnership solutions. All tasks were divided by quarters, allowing teams to focus on priority areas such as content personalization, interface optimization, expanding core functions, and leveraging AI/ML to enhance products. This approach effectively distributed resources and simplified collaboration between departments, ensuring each team understood its role and contribution to overall success.
Roadmap
As part of the project, a roadmap was developed that unified tasks for all teams—developers, designers, and marketers. It helped align efforts across different areas, ensuring a shared strategy and sequence of actions for the entire year. The roadmap included key stages of improving user experience, implementing new technologies, optimizing current features, and developing partnership solutions. All tasks were divided by quarters, allowing teams to focus on priority areas such as content personalization, interface optimization, expanding core functions, and leveraging AI/ML to enhance products. This approach effectively distributed resources and simplified collaboration between departments, ensuring each team understood its role and contribution to overall success.
Roadmap
As part of the project, a roadmap was developed that unified tasks for all teams—developers, designers, and marketers. It helped align efforts across different areas, ensuring a shared strategy and sequence of actions for the entire year. The roadmap included key stages of improving user experience, implementing new technologies, optimizing current features, and developing partnership solutions. All tasks were divided by quarters, allowing teams to focus on priority areas such as content personalization, interface optimization, expanding core functions, and leveraging AI/ML to enhance products. This approach effectively distributed resources and simplified collaboration between departments, ensuring each team understood its role and contribution to overall success.
Dark theme
To address user feedback and align with modern design trends, we implemented a dark theme across McAfee’s suite of products. The process began with user research to understand preferences and accessibility needs, ensuring the theme would improve usability in low-light conditions while maintaining visual clarity.
Dark theme
To address user feedback and align with modern design trends, we implemented a dark theme across McAfee’s suite of products. The process began with user research to understand preferences and accessibility needs, ensuring the theme would improve usability in low-light conditions while maintaining visual clarity.
Dark theme
To address user feedback and align with modern design trends, we implemented a dark theme across McAfee’s suite of products. The process began with user research to understand preferences and accessibility needs, ensuring the theme would improve usability in low-light conditions while maintaining visual clarity.
Methods
Conducted over 20 user interviews to identify pain points, validated interface simplifications through A/B testing, analyzed heatmaps and behavioral data to uncover user issues, and collaborated with developers and the marketing team, providing detailed documentation for seamless implementation.
Methods
Conducted over 20 user interviews to identify pain points, validated interface simplifications through A/B testing, analyzed heatmaps and behavioral data to uncover user issues, and collaborated with developers and the marketing team, providing detailed documentation for seamless implementation.
Methods
Conducted over 20 user interviews to identify pain points, validated interface simplifications through A/B testing, analyzed heatmaps and behavioral data to uncover user issues, and collaborated with developers and the marketing team, providing detailed documentation for seamless implementation.
Deepfake Audio
As part of the McAfee project, a deepfake audio detection feature was developed using McAfee GenAI artificial intelligence. The technology detects and flags deepfake videos in the browser, providing real-time notifications and 24/7 protection. The solution was created exclusively for Lenovo devices, offering an additional level of security. The interface was designed with a focus on ease of use and quick feature activation.
Deepfake Audio
As part of the McAfee project, a deepfake audio detection feature was developed using McAfee GenAI artificial intelligence. The technology detects and flags deepfake videos in the browser, providing real-time notifications and 24/7 protection. The solution was created exclusively for Lenovo devices, offering an additional level of security. The interface was designed with a focus on ease of use and quick feature activation.
Deepfake Audio
As part of the McAfee project, a deepfake audio detection feature was developed using McAfee GenAI artificial intelligence. The technology detects and flags deepfake videos in the browser, providing real-time notifications and 24/7 protection. The solution was created exclusively for Lenovo devices, offering an additional level of security. The interface was designed with a focus on ease of use and quick feature activation.
Results
The design process for McAfee involved thorough user research, defining key personas, and identifying pain points to guide the development of intuitive solutions. Using iterative prototyping and usability testing, we refined interfaces across multiple products, ensuring a unified design system that enhanced user experience and streamlined workflows.
Results
The design process for McAfee involved thorough user research, defining key personas, and identifying pain points to guide the development of intuitive solutions. Using iterative prototyping and usability testing, we refined interfaces across multiple products, ensuring a unified design system that enhanced user experience and streamlined workflows.
Results
The design process for McAfee involved thorough user research, defining key personas, and identifying pain points to guide the development of intuitive solutions. Using iterative prototyping and usability testing, we refined interfaces across multiple products, ensuring a unified design system that enhanced user experience and streamlined workflows.
Results
The implementation of a unified design system and key interface optimizations significantly improved various metrics. Error rates decreased by 35%, reflecting enhanced usability and fewer user mistakes. Mobile user satisfaction increased by 23%, while engagement rose by 12%, indicating a more intuitive and enjoyable experience. The introduction of a dark theme contributed to a 63% improvement in user comfort, showcasing the importance of visual preferences. Development time was reduced by 38%, and interface update time decreased by 27%, highlighting the efficiency of the design system. Consistency across designs improved by 85%, ensuring a cohesive user experience. Additionally, training time was reduced by 43%, and support requests dropped by 21%, further demonstrating the overall impact on user and team efficiency. These results underline the effectiveness of the design changes in enhancing both user experience and operational workflows.
Results
The implementation of a unified design system and key interface optimizations significantly improved various metrics. Error rates decreased by 35%, reflecting enhanced usability and fewer user mistakes. Mobile user satisfaction increased by 23%, while engagement rose by 12%, indicating a more intuitive and enjoyable experience. The introduction of a dark theme contributed to a 63% improvement in user comfort, showcasing the importance of visual preferences. Development time was reduced by 38%, and interface update time decreased by 27%, highlighting the efficiency of the design system. Consistency across designs improved by 85%, ensuring a cohesive user experience. Additionally, training time was reduced by 43%, and support requests dropped by 21%, further demonstrating the overall impact on user and team efficiency. These results underline the effectiveness of the design changes in enhancing both user experience and operational workflows.
Results
The implementation of a unified design system and key interface optimizations significantly improved various metrics. Error rates decreased by 35%, reflecting enhanced usability and fewer user mistakes. Mobile user satisfaction increased by 23%, while engagement rose by 12%, indicating a more intuitive and enjoyable experience. The introduction of a dark theme contributed to a 63% improvement in user comfort, showcasing the importance of visual preferences. Development time was reduced by 38%, and interface update time decreased by 27%, highlighting the efficiency of the design system. Consistency across designs improved by 85%, ensuring a cohesive user experience. Additionally, training time was reduced by 43%, and support requests dropped by 21%, further demonstrating the overall impact on user and team efficiency. These results underline the effectiveness of the design changes in enhancing both user experience and operational workflows.
Mobile Dashboard
The redesign simplified a cluttered layout, making protection status and key features easily accessible. Tailored for Sam the Seeker and Confident Cam, it introduced basic and advanced interaction levels. The result: 12% higher engagement, 23% improved satisfaction, and 21% fewer support tickets.
Mobile Dashboard
The redesign simplified a cluttered layout, making protection status and key features easily accessible. Tailored for Sam the Seeker and Confident Cam, it introduced basic and advanced interaction levels. The result: 12% higher engagement, 23% improved satisfaction, and 21% fewer support tickets.
Mobile Dashboard
The redesign simplified a cluttered layout, making protection status and key features easily accessible. Tailored for Sam the Seeker and Confident Cam, it introduced basic and advanced interaction levels. The result: 12% higher engagement, 23% improved satisfaction, and 21% fewer support tickets.
Problem
The dashboard had a cluttered layout, making it hard for users to quickly understand their protection status or access essential features.
Problem
The dashboard had a cluttered layout, making it hard for users to quickly understand their protection status or access essential features.
Problem
The dashboard had a cluttered layout, making it hard for users to quickly understand their protection status or access essential features.
Personas
The personas represent two types of users: Sam the Seeker — seeks simplicity, trusts experts, needs ready-made solutions and support. Confident Cam — prefers independence, data analysis, flexible settings, and transparency. Design recommendations: For Sam: simplified interface, expert recommendations, focus on family safety. For Cam: advanced customization, detailed analytics, autonomous tools. Important: two levels of interaction — basic and advanced.
Personas
The personas represent two types of users: Sam the Seeker — seeks simplicity, trusts experts, needs ready-made solutions and support. Confident Cam — prefers independence, data analysis, flexible settings, and transparency. Design recommendations: For Sam: simplified interface, expert recommendations, focus on family safety. For Cam: advanced customization, detailed analytics, autonomous tools. Important: two levels of interaction — basic and advanced.
Personas
The personas represent two types of users: Sam the Seeker — seeks simplicity, trusts experts, needs ready-made solutions and support. Confident Cam — prefers independence, data analysis, flexible settings, and transparency. Design recommendations: For Sam: simplified interface, expert recommendations, focus on family safety. For Cam: advanced customization, detailed analytics, autonomous tools. Important: two levels of interaction — basic and advanced.
Solution
Simplified the dashboard layout by creating a clear visual hierarchy, introduced actionable cards like "Check your Wi-Fi" and a protection score for instant insights, and consolidated security features into intuitive categories.
Solution
Simplified the dashboard layout by creating a clear visual hierarchy, introduced actionable cards like "Check your Wi-Fi" and a protection score for instant insights, and consolidated security features into intuitive categories.
Solution
Simplified the dashboard layout by creating a clear visual hierarchy, introduced actionable cards like "Check your Wi-Fi" and a protection score for instant insights, and consolidated security features into intuitive categories.
Results
This redesign led to a 12% increase in user engagement, a 23% improvement in user satisfaction, and a 21% reduction in support tickets related to dashboard navigation.
Results
This redesign led to a 12% increase in user engagement, a 23% improvement in user satisfaction, and a 21% reduction in support tickets related to dashboard navigation.
Results
This redesign led to a 12% increase in user engagement, a 23% improvement in user satisfaction, and a 21% reduction in support tickets related to dashboard navigation.
Mobile Subscription
Updating and implementing a unified design system across all company products, optimizing key interfaces and workflows to enhance user experience, streamline development, and achieve business goals.
Mobile Subscription
Updating and implementing a unified design system across all company products, optimizing key interfaces and workflows to enhance user experience, streamline development, and achieve business goals.
Mobile Subscription
Updating and implementing a unified design system across all company products, optimizing key interfaces and workflows to enhance user experience, streamline development, and achieve business goals.
Problem
The subscription interface was overloaded with information, confusing users, and leading to a lower conversion rate.
Problem
The subscription interface was overloaded with information, confusing users, and leading to a lower conversion rate.
Problem
The subscription interface was overloaded with information, confusing users, and leading to a lower conversion rate.
Solution
Simplified subscription options by emphasizing the "best value" plan with clear visuals, refined pricing display and call-to-action buttons through A/B testing, and removed distractions to focus on a single primary action.
Solution
Simplified subscription options by emphasizing the "best value" plan with clear visuals, refined pricing display and call-to-action buttons through A/B testing, and removed distractions to focus on a single primary action.
Solution
Simplified subscription options by emphasizing the "best value" plan with clear visuals, refined pricing display and call-to-action buttons through A/B testing, and removed distractions to focus on a single primary action.
Results
Achieved a 15% increase in conversions and streamlined the subscription process, reducing friction and completion time in the user journey.
Results
Achieved a 15% increase in conversions and streamlined the subscription process, reducing friction and completion time in the user journey.
Results
Achieved a 15% increase in conversions and streamlined the subscription process, reducing friction and completion time in the user journey.
WIi Fi Scan
Updating and implementing a unified design system across all company products, optimizing key interfaces and workflows to enhance user experience, streamline development, and achieve business goals.
WIi Fi Scan
Updating and implementing a unified design system across all company products, optimizing key interfaces and workflows to enhance user experience, streamline development, and achieve business goals.
WIi Fi Scan
Updating and implementing a unified design system across all company products, optimizing key interfaces and workflows to enhance user experience, streamline development, and achieve business goals.
Results
The redesigned Wi-Fi Scan flow reduced user drop-off by 36%, significantly improving the completion rate of tasks by 21%. These enhancements also led to an 18% increase in user satisfaction, delivering a more seamless and engaging experience for users.
Results
The redesigned Wi-Fi Scan flow reduced user drop-off by 36%, significantly improving the completion rate of tasks by 21%. These enhancements also led to an 18% increase in user satisfaction, delivering a more seamless and engaging experience for users.
Results
The redesigned Wi-Fi Scan flow reduced user drop-off by 36%, significantly improving the completion rate of tasks by 21%. These enhancements also led to an 18% increase in user satisfaction, delivering a more seamless and engaging experience for users.
Сompleted
This portfolio showcases only a small portion of the work completed for McAfee. In addition to the redesigns highlighted here, updates were also made to screens for reports, statistics, login, and settings, ensuring a consistent and user-friendly experience across the platform.
Сompleted
This portfolio showcases only a small portion of the work completed for McAfee. In addition to the redesigns highlighted here, updates were also made to screens for reports, statistics, login, and settings, ensuring a consistent and user-friendly experience across the platform.
Сompleted
This portfolio showcases only a small portion of the work completed for McAfee. In addition to the redesigns highlighted here, updates were also made to screens for reports, statistics, login, and settings, ensuring a consistent and user-friendly experience across the platform.
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